With lockdown in full effect due to COVID-19, we were fortunate to keep working from home but many of the local businesses that we love were shutting down. So, in an effort to help and show them we had their backs, we created WeGotYourBackground.com, a tool that could make it possible for anyone to turn their Zoom background into free advertising space to promote their favorite restaurants, bars, and coffee shops.
Users visiting the site simply needed to find their favorite spots on the map, give a personal recommendation, and select one of the backgrounds designed by our artist collaborators or any image the user wanted to use. The site automatically generated a custom background that included a working QR code linked to that place’s website.